@misc{ais_repository_995, title = {Marketing Management, An Asian Perspective}, author = {Philip Kotler and Kevin Lane Keller and Swee-Hoon Ang and Chin-Tiong Tan and Siew Meng Leong}, year = {2018}, publisher = {Pearson Higher Ed}, howpublished = {Repository AIS}, note = {oai:ais:library-item:28003} }